You’re the Boss Blog: Today in Small Business: ‘Webrooming’ Versus ‘Showrooming’

What's affecting me, my clients and other small-business owners today.

Retail

• Recent studies find "webrooming" is far more prevalent than "showrooming."

• It turns out food trucks are as safe as restaurants.

• Target says its latest cash-register glitch is not hacker-related. A $3 coupon?

• Apple's new retail guru issues a memo explaining her vision.

Management

• Here are 10 tips for succeeding in the lawn care and landscaping business.

• This is how to create a company of thought leaders.

• A business owner demonstrates the benefits of having an office and a showroom for customers to see his company.

• Ben & Jerry's Ice Cream is in the process of transforming all of its 50 flavors to non-genetically modified ingredients with Fair Trade certification.

The Economy

• The owner of a small manufacturing company talks monetary policy with the Federal Reserve chairwoman, Janet Yellen.

• A columnist believes that the coming "tsunami of debt" and financial crisis in America are again in action "and could drag corporations down in their wake."

• Another columnist says the lack of major wars may be stunting economic growth.

Online

• Here is why Amazon is introducing a smartphone.

• The Bitcoin community fears the potential of a "51 percent attack," a phenomenon that happens once someone controls more than 50 percent of the "total hashing power" of the Bitcoin network.

• It's official: the Internet is now full.

• The 100 biggest gaming YouTube channels bring in 3.5 billion views a month.

Start-Up

• Start-up apps are competing for restaurant reservations.

• Young people are a key ingredient for start-ups.

• A Russian billionaire has invested $10 million in StoreDot, an Israeli start-up developing electronics based on bio-organic materials instead of toxic metals.

• A tech start-up is looking to hire a woman to cook and clean.

• Are business plans over-rated?

Washington

• President Obama intervenes in Philadelphia's transit strike.

• A Forbes contributor says the Fed's new vice chairman will be a disaster for the economy.

Marketing

• Taking a cue from "Game Of Thrones" may help your content marketing.

Finance

• If you help finance this restaurant, you can get four years' worth of burritos.

Social Media

• The fifth annual Social Media Day returns on June 30, and here are five events to attend.

• Here is why automating your social media content can hurt your brand.

Health Care

• More than three million have enrolled in employer-sponsored health plans through private insurance exchanges, three times more than projected.

Around the Country

• These are the 10 states with the slowest economies.

• Legal marijuana has sent a father-son worm-composting business in Colorado in a new direction.

• Chinese investors are buying up American golf courses.

• American, Delta and United have downsized the acceptable limits for carry-on bags.

• Some businesses in Oklahoma are suffering from the closing of a local beach.

• A student-run business in Austin, Tex., has been making trumpet mouthpieces for three years.

• The owner of a wilderness adventure and wine hopper tour business in Oregon has his moment of YouTube fame.

Around the World

• A German stadium is turned into a freakishly clean living room for the World Cup.

• A new pulp mill in Nova Scotia is drawing protests from business owners and the local population.

• "Poor but sexy" Berlin is attracting tech start-ups.

Gene Marks owns the Marks Group, a Bala Cynwyd, Pa., consulting firm that helps clients with customer relationship management. You can follow him on Twitter.

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